BRIDGING THE CLIENT - AGENCY GAP

We Are Your Plug and Play Growth Marketing Department

Karaman - logomark

Our experience working on the operator side of the iGaming industry has allowed us to develop a deep understanding of what works and what doesn't in iGaming growth marketing. We had the opportunity to manage a digital marketing budget of over €100M across Google, Social Acquisition, Display & Programmatic advertising, and App Marketing while working for major European operators, and we bring that knowledge to every partnership we undertake.

As a growth marketing agency, we are committed to helping our clients achieve their goals through data-driven strategies and a focus only on measurable results. We believe that success in the iGaming industry requires a deep understanding of the unique challenges and opportunities presented by this dynamic and constantly evolving market. That's why we stay up-to-date on the latest trends, technologies, and best practices in iGaming growth marketing, and are constantly experimenting and iterating to find new ways to help our clients succeed.

Karaman - Our story

OUR VISION

We want to become the world’s first growth marketing business in the iGaming & Betting industry. We believe that growth marketing doesn’t just come down to digital marketing optimization, but a comprehensive understanding of a business, product and the industry.

OUR MISSION

We want to provide our clients with a robust understanding of iGaming & Betting marketing strategies, a thorough knowledge of product, and extensive experience in digital channel optimization. We’re a fully ready growth marketing department, regardless of whether you’re an enterprise business or an ambitious startup that needs help with go-to-market strategies and establishing your growth and digital marketing activities.

OUR TEAM

Karaman team - Vedran

Vedran

founder & Growth strategist

With over 12 years of experience in Growth & Digital Marketing, Vedran is a seasoned professional with a proven track record of success. He has managed a digital marketing budget of over €100M in the iGaming industry, allowing him to gain valuable insights and knowledge through hands-on experimentation in different areas. Throughout his career, Vedran has built highly effective Digital Acquisition teams for leading European iGaming and Sports Betting operators such as BetVictor, Superbet and LeoVegas (acquired by MGM). His expertise has driven substantial growth for these organizations while ensuring their profitability remains well-balanced. Driven by a strong passion for growth, he founded a growth marketing firm with the aim of utilizing his experience to facilitate the success of others.

Team - Carl, head of growth and business development

CARL

Head of Growth & Business Development

With a rich and strategic marketing career spanning over 15 years, Carl stands as a driving force in marketing, catalyzing significant growth across sectors such as FinTech, Crypto/Web3, iGaming, eCommerce, and travel. His leadership roles have been marked by innovative strategies and market expansions, which significantly bolstered customer acquisition and profitability. Carl's experience includes award-winning marketing campaigns and substantial market penetration, with a distinctive approach that integrates deep insights into customer behavior and campaign optimization. His expertise in managing substantial budgets and teams has consistently resulted in enhanced EBIT and company growth. Committed to driving innovation and achieving business objectives, Carl's dynamic leadership and strategic acumen position him as a distinguished figure in the marketing domain.

Karaman team - Sara

Sara

Digital account manager

Sara brings a wealth of agency experience to the table, having successfully managed digital marketing channels for a range of industries, including eCommerce and travel sector. As an expert in Social Media Marketing, Copywriting, and the effect of design on Digital Marketing performance, her knowledge is second to none. With her exceptional ability to optimize Social Media platforms and understand the automation algorithms, she has delivered tangible results for our clients.

Karaman team - Ante

ante

digital marketing manager

Ante joins our team from Nanobit, a leading video game development company in the region, as well as a wealth of agency experience from previous positions. He is highly proficient in various digital marketing channels, including Paid Search, Social Acquisition, Display, and App Marketing, but his biggest passion is Paid Search/Google Ads. His passion for data and ability to see the bigger picture have driven exceptional growth for our clients. He is a Google certified individual in different areas including Analytics, Ads, Display and Video.

Karaman team - Placeholder

now hiring!

growth marketing specialist

If you're a Growth Marketing Ninja and want to join our small but very ambitious team, reach out to info@karaman.digital and we'll get back to you as soon as possible.

Results, perfomance and experience of our team made us

Official Google Partner agency

Karaman client - Google partner

We believe that growth marketing doesn’t just come down to digital marketing optimization, but a comprehensive understanding of a business, its product and the industry